AI Ready CMO
AI Ready CMO
10-minute complete course

Technical Literacy for Marketing Leaders

You don't need to code. You need to stop nodding along when vendors say “AI-powered” and developers say “that's impossible.”

This is for marketing leaders who:

  • Sit in product meetings and can't tell good tech from theater
  • Review vendor demos and can't separate real AI from rebadged automation
  • Brief developers and get timeline estimates that make no sense
  • Approve martech budgets without knowing what you're actually buying

77%

of marketing leaders

say they lack technical literacy to evaluate AI tools effectively

Source: Gartner 2025

Here's What's Costing You Money

These scenarios happen every day. And they're expensive.

"3-Month Integration Timeline"

You approved it. You don't know if it's real or if your dev team just doesn't want to do it.

"AI-Powered Personalization"

You're paying $50K/year. It's doing basic if/then rules your intern could build.

"API Rate Limits Exceeded"

Your campaign failed. You have no idea what that means or how to prevent it next time.

The Framework

The STACK Framework

5 concepts that give you technical clarity in 10 minutes. No coding required.

S

Separate Signal from Noise

Learn the 3 questions that expose vendor theater

T

Translate Technical Claims

Decode what "AI," "ML," and "automation" actually mean

A

Assess AI Capabilities

The capability ladder: What AI can really do today

C

Challenge Vendor Promises

Red flags that signal overpriced underdelivery

K

Know What's Actually Possible

Timeline reality checks for common marketing requests

Start the 10-Minute Course

Built for Senior Marketing Leaders

V

VP Marketing, B2B SaaS (Series B)

C

CMO, Enterprise Tech

D

Director of Marketing Ops, Public Company

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